This is my first time using a email newsletter so it was nice to read up on how to be effective when sending one out. I believe in order to be effective when sending one out from my business I should focus on only sending one once a week. The information my newsletter could provide would be mostly be sales but I could also use them to educate my customers on what goes into making a good crafted beer. Ideas for Newsletter: Promote new local music since I would want to support local artists. Promote new beers that are joining our menu in order to keep our customers guessing. Refer a Friend and get a Sticker to try to get more people to join the newsletter. Events that are going to be taking place for holidays to get more people to come spend the holidays with us. Frequently asked questions and feedback so our customers have all their questions answered and are able to give us advice on what they would like to see. Blogs I Commented on: Bertha Alvarez - Rad Math Tutoring Kelly Zimbel...
An additional marketing tool that could help my business grow would be Twitter because I could use it to connect with my customers. I could integrate twitter into my business model by using it as a way to show the different craft beers that will be coming to Crafting Melodies brewery. Twitter could also be used to show new events that will be coming to the brewery as well.
Black Plague Brewing https://blackplaguebrewing.com Black Plague Brewing is a local brewery located in Oceanside, CA. Founded in 2015 by Jordan Hoffart and Jarred Doss they first opened their doors in June 2017; they are the newest brewery business on this list. Black Plague Brewing's vision is to bring "misfits...rule-breakers...nonconformist...and people who follow their true passion" together over delicious beer. Black Plague uses the following social media accounts Facebook, Twitter, Linkdin, Instagram and Youtube. Belching Beaver Brewery https://belchingbeaver.com Belching Beaver is another local brewery; however, unlike Black Plague they have more than one location. Established in 2012 by Thomas Vogel, Dave Mobley, and brewmaster Troy Smith, this business began with a milk stout and slowly progressed into creating different products such as IPA's. All their locations are kid and dog friendly. Belching Beaver uses the following social media accounts Facebook, Twi...
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